AI Adoption Fails at the Human Level: Retrospective and Summary
Why the biggest barrier to AI isn't tech, but fear and risk perception. Explore key takeaways and psychological frameworks from my MarTech essay.
Orchestrating Empathy: Where Your Funnel Falls Short
Your automated marketing stack might be efficient, but is it human? Why modern conversion funnels cause defensive skepticism in buyers, and how to use your existing tools to orchestrate genuine, empathetic connection.